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Small Data

Small Data

Martin Lindstrom, Hodder and Stoughton (2017)
John Murray Learning: The New York Times Bestseller named one of the "Most Important Books of 2016" by Inc, and a Forbes...

Small Data presents a behind-the-scenes look at what it takes to create global brands and reveals surprising and counter-intuitive truths about who we are and what connects us as humans... Zobraziť viac

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13,95€
10,90€

The Ministry of Common Sense

The Ministry of Common Sense

Martin Lindstrom, Hodder and Stoughton (2022)
How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate Bullshit

Where's the common sense? During the COVID-19 pandemic, the TSA is allowing passengers to board planes with unlimited amounts of hand sanitizer, while maintaining its 3.4-ounce limit on all other liquids... Zobraziť viac

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14,50€
11,00€