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Platform Revolution

How Networked Markets Are Transforming the Economy -and How to Make Them Work for You


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15,70€

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An inside look at the revolutionary business power of the platform—from the experts who helped discover how it works. Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

Recenzie a kritiky

Rok vydania: 2017 ISBN: 9780393354355 Rozmer: 140×211 mm Počet strán: 352 Väzba: brožovaná Jazyk: angličtina

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