What we consume has become the defining feature of our lives: our economies live or die by spending, we are treated more as consumers than workers, and even public services are presented to us as products in a supermarket... Zobraziť viac
The Uniform System of Accounts for the Lodging Industry establishes standardized formats and account classifications to guide individuals in the preparation and presentation of financial statements for lodging operations... Zobraziť viac
No one is born a leader. But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons ... Zobraziť viac
The book offers explanations and clarifications for the bewildering variety of titles and job profiles in the social professions in Europe. It presents them both as a product of specific national welfare arrangements and as a sign... Zobraziť viac
What The Book Is About: The Corporate Startup is a practical guide for established companies that aspire to develop and... Zobraziť viac
This book provides a measurement framework which is based on a continuous improvement lifecycle. The measurement framework is aligned with the IT Infrastructure Library (ITIL) set of best practices... Zobraziť viac
Marketing introduces leading marketing thinking on how customer value is the driving force behind every marketing strategy... Zobraziť viac
Named by The Washington Post as one of the 11 Leadership Books to Read in 2018 When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing ... Zobraziť viac
In TAXTOPIA a rogue accountant breaks ranks to share his journey from clueless naïf to skilled tax consultant -and in doing so blows the lid on the murky world of making the tax burdens of the ultra-wealthy disappear... Zobraziť viac
A comprehensive look at the enormous growth and evolution of distressed debt markets, corporate bankruptcy, and credit risk models... Zobraziť viac
Timing is everything. But we don't know much about timing itself. Timing, it's often assumed, is an art; in When, Pink shows that timing is in fact a science. Drawing on a rich trove of research from psychology, biology and economics, ... Zobraziť viac
Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. They pay a lot less attention to the end... Zobraziť viac
In today's 'more for less' culture, the expectations of project management and delivery are no longer limited to budgets, schedules and quality. For projects to make an impact and have lasting value, the project manager must be able to ... Zobraziť viac
While there are many books on crisis negotiation, most of the current literature focuses on the history and mechanics of this dynamic process, leaving out critical elements that are required for a successful encounter with ... Zobraziť viac
Thoroughly revised and updated, Marketing Strategy, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, ... Zobraziť viac
Implementing bold policies or strategies can place enormous stress and strain on human capital and financial assets. Under pressure, when service enterprises fail to find the necessary breakthroughs, they often react by scaling down their ideas and ambiti Zobraziť viac
A comprehensive reference for any professional to understand the capabilities and competencies required for effective Pricing and Profitability Management. It describes each of the six competencies (Pricing Strategy, Price Execution, ... Zobraziť viac
The art world is tough, the rules are a mystery, and only the lucky few make money’ – so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? ... Zobraziť viac
The Frackers is a riveting narrative of how a group of risk-takers ushered in a new energy age. These individuals transformed the economic, environmental and geopolitical course of the US and the world, making a fortune in the process... Zobraziť viac
Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?... Zobraziť viac
