Prepare your students for the world of business with the <i>Intelligent Business Course Book</i>. Using authentic materials from the Economist© magazine Intelligent Business covers key business concepts within a comprehensive business English syllabus... Zobraziť viac
There's an old saying that if the first thing you do in the morning is to eat a live frog, you'll have the satisfaction of knowing that it's probably the worst thing you'll do all day. Eat That Frog! takes this saying as a metaphor ... Zobraziť viac
Hard on the heels of the popular Marketing Greatest Hits comes volume II, a must-have compendium of everything you need to know from the best minds in modern marketing - abridged, condensed, and ready for immediate action... Zobraziť viac
How our lives are shaped not only by the choices we make, but by the choices we have. In many parts of life - jobs, housing, medical care, education, even a date on the internet - price is not the only determinant of who gets what... Zobraziť viac
In The Upside of Irrationality, behavioral economist Dan Ariely will explore the many ways in which our behaviour often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat... Zobraziť viac
'One of the most important books I've ever read - an indispensable guide to thinking clearly about the world.' BILL GATES'Hans Rosling tells the story of "the secret silent miracle of human progress" as only he can. But Factfulnessdoes much more than that Zobraziť viac
Now firmly established as one of the leading economics principles texts in the UK and Europe, this exciting, new fifth edition of Microeconomics by N. Gregory Mankiw (Harvard University) and Mark P. Taylor (Washington University), has been fully... Zobraziť viac
Business advice, from the best in the business. Are you interested in setting up your own business, improving your leadership skills or simply looking for inspiration from one of the greatest entrepreneurs of our time? ... Zobraziť viac
Featuring 15 explosive new chapters, this expanded edition of Perkins’s classic bestseller brings the story of economic hit... Zobraziť viac
If you want to be a successful leader in today's business world, you need to think like an activist... Zobraziť viac
Here at last is the sequel to the international bestselling phenomenon, Freakonomics. Steven Levitt, the original rogue economist, and Stephen Dubner have been working hard, uncovering the hidden side of even more controversial subjects, ... Zobraziť viac
Chaotics presents a revolutionary set of guidelines designed to help businesses... Zobraziť viac
Ako porozumieť reči tela a za pár sekúnd prečítať svojho obchodného partnera Každý, kto sa chce presadiť v práci či... Zobraziť viac
Die meisten unterschätzen, wie tief die Ökonomie in der Kultur verwurzelt ist. Nicht so TomáS Sedlácek. Er erklärt: "In der Ökonomie geht es um Gut und Böse." Oft wollen wir etwas (Gutes), unser wirtschaftliches Handeln hat jedoch... Zobraziť viac
Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accou Zobraziť viac
Michael Armstrong and Stephen Taylor present a clearly laid out and no nonsense book for all students of Human Resources and HR managers. The new Armstrong's Handbook of Human Resource Management Practice ... Zobraziť viac
Armstrong's Handbook of Human Resource Management is the classic text for all students and practitioners of HRM. Providing a complete resource for understanding and implementing HR in relation to the needs of the business as a whole, ... Zobraziť viac